Archive for December, 2006

Rethinking Marketing and Communications for a changing world

Adapted from thought-provokers delivered at “Brands, Blues & Change-Points” For changing times, change our approach & change the world The times they are certainly changing. We marketers need to take note of the changing world and respond appropriately if we are to remain effective in our marketing. We need to question and change our approach [...]

Saturday, December 2nd, 2006